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Dynamic Keyword Insertion For Making Money Online by John Milligan

Dynamic keyword insertion or dki is used within advertising on the major pay per click or ppc search engines like Google, Yahoo and MSN for making money online.

Dki is where the ppc search engine rewards your advert depending on it's relevance by placing your keyword within your advert in bold text.

The keywords used in the ad, when boldened highlight your advert for the searching customer and so if your keyword is highlighted in the title and the text - excellent. Dynamic keyword insertion is when your advert is able to show the specific keyword your customer has used in his search for your product. In other words, Google will put in an individual keyword from a group of keywords you have given, into the text the same as that used by the customer so he finds exactly what he is searching for.

Here is an example.

The code you use for mobile phones might be {keyword:mobile phone} exactly as it is there.

Your ad may read like this, "Superb mobile phone for sale. Get that mobile phone you've always wanted now".

With keyword insertion it would be written, "superb {keyword:mobile phone} for sale. Get that {keyword:mobile phone} you've always wanted now".

Now in your list of keywords you created earlier you may have included Nokia N95, Sony Ericsson W850i and Motorola Razor. When a customer searches using the keyword Nokia N95 for example, the search engine will automatically insert that keyword into the text of the advert.

So now that same advert, after keyword insertion will read, "superb Nokia N95 for sale. Get that Nokia N95 you've always wanted now".

You don't have to write out different ads for each and every keyword which is such a time saver if you have a massive advert campaign going on for your website business or for making money online.

It is the keywords matching those typed in by the prospective customers which are boldened and this gives you the edge on the competition. Their advert will be quite plain whereas your advert with boldened keywords will stand out from among all the competition. This is may increase your CTR or click through rate, by up to twenty per cent or more and the greater the CTR then the greater the sales volume to be making money online.

Don't forget as well that you can use dynamic keyword insertion anywhere on your advert be it in the title, text or the display url. And furthermore you can use capitalisation for your keywords.

For example:

if you had "keyword" then there are no capitals
if you had "Keyword" then the first word would be in capitals
if you had "KeyWord" then each word would be in capitals
if you had "KEYword" then each letter in the first word would be in capitals
if you had "KEYWord" then each word would be in capitals
if you had "KEYWORD" then each and every letter of every word would be in capitals. Be careful with this because it may not always be allowed by the search engine.

I hope it is clear because there are benefits from using keyword insertion saving you lots of time to get on with other equally important tasks while your working from home making money on the internet.

Try DKI. Play around with it for a while, monitor your results and you will know if it is right for you or not. The choice ultimately is yours.

John Milligan

http://www.websites4wealth.co.uk

http://www.websites4wealth.blogspot.com

If you want to set up and run your very own successful website with help every single step of the way simply visit the above site and take a look. Or simply copy and paste into your browser.

You will not be disappointed!

John runs http://www.websites4wealth.co.uk and lives with his wife Sula and daugher Heidi in the UK.
If you want to set up and run your very own successful website with help every single step of the way simply visit the above site and take a look. Or simply copy and paste into your browser.

You will not be disappointed and you will not be alone working from home.

http://makingmoneyonline-dot.blogspot.com.

Article Source: http://www.earticlesonline.com/Article/Dynamic-Keyword-Insertion-For-Making-Money-Online/407878

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